DON'T DIE FOR ME
A LOVE BOOK WRITTEN BY MEN WHO ABUSE WOMEN
Abused women tend to give their couples a second, fifth or tenth chance. Unfortunately, statistics show that the abuse only gets worse. To raise awareness about this deadly cycle we published something completely ironic; a love book. Written by people who abuse their partners. The book is now sold in three countries and the entire proceeds donated to an ONG that helps abused women. Mario Vargas Llosa, Nobel Prize in Literature, contributed by writing the prologue.
Cannes Lions - Bronze Branded Content & Entertainment
El Ojo de Iberoamérica - Bronze Direct
El Ojo de Iberoamérica - Bronze Public Good
El Ojo de Iberoamérica - Shortlist PR
Giving a conference at one of Peru’s most prestigious Universities.
It’s always great to share with students. Giving a class at the Miami Ad School.